If
you’re looking for a good online investment, you don’t have to bid on a foreign
site to assure you of progress. With the amount of online sites being built in
the Philippines by professional online experts, we have become at par with
other leading countries when it comes to e-commerce. This fact is supported by
the existence of multiple online selling sites owned by international online
builders dedicated to making locally formulated online stores. Websites like
Lazada, Zalora and Deal Grocer have perfected the art to a Filipino’s heart
with its groundbreaking records in sales and online traffic.
Lazada PH in particular
made an all time record as being one of the most talked about consumer brands
in the Philippines attracting numerous investors worldwide. It currently holds
funds under multiple powerful and well-established companies like J.P. Morgan
Asset Management. As many of you may well know, J.P. Morgan is an American
multinational bank with an asset of over 2 trillion dollars. Last year after
only a little over half a year of production of Lazada, it showed its
overflowing support to the successful online selling family by investing more
than $50 million worth of funds. The said funds are for the continuous
operations of Lazada Philippines as well as its counterparts in Indonesia,
Malaysia, Vietnam and Thailand. Just a few days following the J.P. Morgan
report, Holtzbrink Ventures showed its interest to Rocket Internet’s ventures
including Lazada and its other online ventures like Linio, Namshi and Jabong
all being ran outside Philippine territory. Holtzbrink Ventures, a German
company operating for more than a decade now is known for its investments to
over 100 businesses including Rocket Internet’s leading online site, Zalando
(Online selling site for shoes based in Germany). But this only jumpstarted the never-ending
buzz on Lazada’s worth because a month after, Kinnevik, a European investing
company based in Sweden reportedly gave it a $40 million worth of funding. At
the end of the year, Summit Partners finished off Lazada’s impressive list of
investors investing €20 to not just the company but its
Godfather, Rocket Internet.
Of course, the success story did not
stop there. In early of 2013, Tengelmann, a retail company also based in
Germany gave $20 million to add to Lazada’s already growing bankbook. Five
months later, Verlinvest, an investment group owned by a family in Belgium
showed interest giving a disclosed amount of money.
If these numbers are not enough to
convince you just how successful e-commerce in the Philippines is and how
overwhelming the number of investments is given for the improvement of the
service we receive, then you are blinded by your own refusal to take part in
what is practical to society. As part of the online community myself, I
take pride on the dominance that online selling has created in the lives of
many Filipinos nationwide. An industry that was once taken advantage is now
creating thousands of employments for Filipinos with salaries more than we
could have ever imagined. It has become a powerful source of income. A source
so strong that it is enjoyable to all.
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