“Everything that you’ll surely
love is at THE NEW LAZADA HIGH STREET” is the
tagline of Lazada’s personal take on magazine inspired features published
online.
Lazada
claims its fame from its diverse number of products online. But with over
20,000 products to choose from, a person who finishes checking each item out is
highly unlikely. And for some Filipinos especially in their late teens and
early 20’s, they like to keep it updated and hip as to complement their early
stages in their middle ages.
The term ‘High Street’ probably
rings a bell because it is of the same name as the popular go-to spot in Fort
Bonifacio. I am not certain if this online feature was inspired by that but
nevertheless, both online feature and local landmark exude the freshest and
hippest insights in the metro. The items featured in Lazada High Street or as I
call it, LZH, are not any different from the items in the category bars. The items that appear in LZH are just
products that fall under the same group or theme that are the most likely to
sell because of either its high demand or affordable value. The essentials and
best-sellers are grouped accordingly to make it easier for customers to spot it
from the big bulk of products Lazada has.
It’s outstanding how many features
they have created since they started this trend. I was browsing the list of
categories and gave up after the 25th. I guess they keep around
features coming from previous months which are practical considering some
people like to stick to one season throughout the year. Some styles never go
out of fashion, I guess.
My favorite online feature is ANIMAL
PRINT FASHION since I am very much obsessed with cheetah and zebra prints. But
don’t go picturing me like Cruela De Ville or any villain with the same
interest. I like print but I know how to keep it on the down low. I just really
like statement pieces. It makes me stand out. Something I am in dire need of
because of my 5” flat height and skinny built.
LZH is a great place to check out
and probably even a good replacement to magazines when you’re out and about.
You can check out the latest goodies in gadgets, fashion, beauty products and
many more with your cellphone while waiting in line or getting your toes done.
The categories as of this month of July are
as follows:
1.
25
LAPTOPS UNDER P25, 000
2.
TIME
is GOLD: GOLD WATCHES for HIM and HER
3.
HAIR
SOLUTIONS
4.
STAR
SPORTS KOREA
5.
BACK2BACK
URBAN SPORTS
6.
SPOTTED
7.
ANIMAL
PRINT FASHION
8.
SNACKS
MADE EASY
9.
WIRELESS
MUSIC STREAMING VIA BLUETOOTH
10. GOT THAT LOOK
11. EVERYTHING GOES with BLACK
12. WATERPROOF TECH
13. PICTURE PERFECT
14. LED TV DEALS
15. SOLE SEARCH
16. HEALTH EXPRESS
17. PERFECT FORM
18. INKJETS, ALL-IN-ONES & LASER
PRINTERS
19. FORM and FUNCTION
20. BACK to SCHOOL ESSENTIALS
21. SKIN WHITENING SECRETS
22. BLOW ME AWAY IN STYLE
23. BACHELOR PAD BASICS
24. QUADCORE SMARTPHONES
25. CAMPUS FASHION
AND
A LOT MORE. Check out
http://www.lazada.com.ph/new-lazada-highstreet/#highstreet for a complete list.
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